The Bachelor of Science in Business Administration (BSBA) is an undergraduate degree offered by the College of Business and Accountancy at the University of Nueva Caceres (UNC) in Naga City, Philippines. The program is accredited by the Philippine Association of Colleges and Universities Commission on Accreditation (PACUCOA) at Level III. It aims to equip students with foundational knowledge in business, developing future-ready professionals capable of leadership, entrepreneurship, and ethical management.
Program Structure and Majors
The BSBA curriculum includes a core set of general business courses complemented by specialized majors. At UNC, available majors include:
- Financial Management
- Marketing Management
- Digital Marketing (newly introduced offering)
The program is structured to ensure foundational business literacy while allowing students to concentrate on specific managerial disciplines.
Educational Objectives
The BSBA program aims to:
- Provide a comprehensive foundation across business disciplines.
- Foster academic and professional maturity, including critical thinking, self-discipline, and effective communication.
- Instill high standards of integrity, objectivity, and social responsibility—as aligned with the ethos of business leadership.
Institutional Context
- The program is housed within the College of Business and Accountancy, recognized for training proactive professionals, entrepreneurs, and leaders in the Bicol Region.
- The BSBA complements other UNC business offerings, such as Accountancy and Accounting Information Systems, reinforcing the university’s commitment to integrated business education.
- UNC, the oldest private university in Southern Luzon (established 1948), has been affiliated with Ayala Education, Inc. since 2015, reflecting its strategic focus on career readiness and industry alignment.
See Also
- Bachelor of Science in Accountancy (UNC)
- College of Business and Accountancy (UNC)
- University of Nueva Caceres
References
- University of Nueva Caceres – College of Business and Accountancy: Program overview and accreditation
https://sites.google.com/unc.edu.ph/university-of-nueva-caceres/our-education/undergraduate-programs/college-of-business-and-accountancy - University of Nueva Caceres – Academic listing for Business & Accountancy Programs
https://unc.edu.ph/academics/business-and-accountancy/ - UNC Facebook announce: BSBA Major in Digital Marketing (new offering)
https://www.facebook.com/uncCBAOfficial/ - University of Nueva Caceres – Institutional overview (history, accreditation)
https://en.wikipedia.org/wiki/University_of_Nueva_Caceres
Leave a Reply